Overview

Reimagined and co-designed Google Cloud’s onboarding to make AI tools accessible for non-technical first-time builders.

Reimagined and co-designed Google Cloud’s onboarding to make AI tools accessible for non-technical first-time builders.

Reimagined and co-designed Google Cloud’s onboarding to make AI tools accessible for non-technical first-time builders.

Reimagined and co-designed Google Cloud’s onboarding to make AI tools accessible for non-technical first-time builders.

Role

UX Designer

Role

UX Designer

Role

UX Designer

Role

UX Designer

Timeline

January 2025 - May 2025

Timeline

January 2025 - May 2025

Timeline

January 2025 - May 2025

Timeline

January 2025 - May 2025

Collaboration

4 UX Designers 6 UX Researchers 2 Design Managers 1 UX Research Manager 3 Supervisors n Manager

Collaboration

4 UX Designers 6 UX Researchers 2 Design Managers 1 UX Research Manager 3 Supervisors n Manager

Collaboration

4 UX Designers 6 UX Researchers 2 Design Managers 1 UX Research Manager 3 Supervisors n Manager

Collaboration

4 UX Designers 6 UX Researchers 2 Design Managers 1 UX Research Manager 3 Supervisors n Manager

Tools

Figma Notion Google Cloud Platform Firebase

Tools

Figma Notion Google Cloud Platform Firebase

Tools

Figma Notion Google Cloud Platform Firebase

Tools

Figma Notion Google Cloud Platform Firebase

Problems

Built a Cornell AI Chatbot and photo-to-haiku app, uncovering through diary studies how challenging Google Cloud is for beginners.

I Faced the Problem Firsthand as a Non-Technical User Navigating Google Cloud

— Overwhelming navigation and amount of content

“Too much text on the screen. It was hard to know where information was, where we should be directed to get started working on Vertex AI.”

— Irrelevant search bar results and poor query matching

"The CGC search bar isn't helpful. When we looked for info about Bison, it showed us links to GitHub repositories instead of foundational resources."

— Lack of clear, step-by-step guidance for non-technical users/beginners

"“As a beginner, I felt lost and unable to proceed because there is no clear starting point”."

Research

Interviewed 10+ Google Cloud developers, confirming recurring usability challenges and validating our findings.

I Faced the Problem Firsthand as a Non-Technical User Navigating Google Cloud

Feeling Overwhelmed by Complexity

Feeling Overwhelmed by Complexity

Difficulty Finding Relevant Information

Difficulty Finding Relevant Information

Mismatch Between Expectations and Content

Mismatch Between Expectations and Content

— We created this feasibility-impact matrix to identify key opportunities

Two ideas stood out: increasing the visibility of the Solution Generator and designing a tailored onboarding experience for non-technical users.

How Might We

HMW boost Solution Generator visibility and streamline the landing page for non-technical users.

I Faced the Problem Firsthand as a Non-Technical User Navigating Google Cloud

— HMW provide clear onboarding for non-technical users

The landing page plays a key role in guiding users, but 95% of users we interviewed found it unhelpful.

Before

Lack of clear user guidance

Overemphasis on broad marketing content

After

Add a beginner section in the home page

Emphasize key products in the homepage

— HMW boost the solution generator’s visibility and function

Many beginners never find the Solution Generator at all—buried deep in the site, it leaves users stuck, overwhelmed, and turning elsewhere before they ever get a chance to try it.

— HMW boost the solution generator’s visibility and function

Many beginners never find the Solution Generator at all—buried deep in the site, it leaves users stuck, overwhelmed, and turning elsewhere before they ever get a chance to try it.

— HMW boost the solution generator’s visibility and function

Many beginners never find the Solution Generator at all—buried deep in the site, it leaves users stuck, overwhelmed, and turning elsewhere before they ever get a chance to try it.

Persona tabs for responses based on your background

Put the Solution Genrator on top of Landing Page and Have Initial quiz for a more personalized experience

Rethinking Our Approach

Were these 2 separate solutions the right approach?

Were these 2 separate solutions the right approach?

Were these 2 separate solutions the right approach?

Final Solution

HMW guide new non-technical builders to build projects through a linear, personalized, and step-by-step experience?

I Faced the Problem Firsthand as a Non-Technical User Navigating Google Cloud

— Guides users through a personalized, conversational interface that breaks down complex tasks into manageable steps, making it easier to get started with confidence

Reflections

Grew into a more confident, compassionate designer by navigating conflict and uncertainty.

I Faced the Problem Firsthand as a Non-Technical User Navigating Google Cloud

— Collaborating Across Silos

I collaborated with Google Cloud designers, Cornell faculty, and peers who all had different visions. At times it was hard to align, but learning to listen deeply taught me how to build trust across silos.

— Growing Through Discomfort

There were moments when I felt stuck or questioned my ideas. But navigating tough feedback and disagreements helped me find my voice and understand when to stand firm or adapt with grace.

— Designing with Heart and Backbone

In the end, I helped deliver a solution that reflected not just a team consensus, but a piece of myself. It reminded me that growth isn’t just about skill—it’s about showing up, staying open, and caring deeply.

Let’s connect over coffee—because great conversations deserve more than just Slack messages

© Welcome to Uyen's portfolio. All rights reserved. 2025

Let’s connect over coffee—because great conversations deserve more than just Slack messages

© Welcome to Uyen's portfolio. All rights reserved. 2025

Let’s connect over coffee—because great conversations deserve more than just Slack messages

© Welcome to Uyen's portfolio. All rights reserved. 2025

Let’s connect over coffee—because great conversations deserve more than just Slack messages

© Welcome to Uyen's portfolio. All rights reserved. 2025